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SwingGun
1 Jun 2022 pukul 18.06

Hero, monthly sales, simplified Singkat

HERO MOTOCORP LTDNSE

Huraian

Intraday selling at nifty open, tomorrow.
For long term picture, refer to older post.

Monthly results are out. Similar to Bajaj Auto, entire two-wheeler segment is hurt. Hero is no different.

Semiconductor supply issues in two-wheeler segment. Sourcing semiconductors during shortage will reduce margins as well.

We see decline in exports in Hero (as well as Bajaj), but more importantly—Hero motor sales numbers are still well below pre-covid years.

When sales are dull, exports are next to nonexistent, and economy is not in good shape, buying would be silly.

Generally, my strategy for taking bearish position is selling calls and eating premium, but you can short as well, since we know the sales data. For selling call tomorrow, sell CE at 2800 mark or at 2700 mark in Hero motor.

In a way, we know 66% (two thirds) of hero motor's next-quarter result and it's not very exciting.

13.9 percent MoM growth, with further decline in exports. Sales are far from pre-covid levels.
Growth outlook is not great.

{Note: Bajaj has slightly more reasonable P/E ratio compared to Hero, but I had a bearish position on Bajaj Auto as well; booked that position after result, yesterday.}

Komen
TheNewsCrypto
Good Conviction
SwingGun
@TheNewsCrypto, In this market, trade with some understanding of the fundamentals. Sale numbers are key.

If there is demand destruction of non-electric/entry-level two wheelers in the economy, a company which manufactures this many vehicle units will end up with possible legacy issues. A slew of problems ahead.

Tomorrow might be a gap up but two-wheelers (especially entry level ones), aren't in good shape in this quarter. Not a buy. You can get re-entry into selling a 2800 CE (call option), though.

Close to Diwali, hero will launch its new electric-scooter line but the challenge there would be capturing the market (if there's one, in this not-so-great state of the economy), without their brand name, 'hero'. Vida EV has no brand recall in the country.

Not to say that Hero will never be a buy—it's just very expensive right now.
agam78987
Good work
SwingGun
@agam78987, Thank you, sincerely. 🙏🏻
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