Behind the Buy&Sell Strategy: What It Is and How It Works

What is a Buy&Sell Strategy?
A Buy&Sell trading strategy involves buying and selling financial instruments with the goal of profiting from short- or medium-term price fluctuations. Traders who adopt this strategy typically take long positions, aiming for upward profit opportunities. This strategy involves opening only one trade at a time, unlike more complex strategies that may use multiple orders, hedging, or simultaneous long and short positions. Its management is simple, making it suitable for less experienced traders or those who prefer a more controlled approach.

Typical Structure of a Buy&Sell Strategy
A Buy&Sell strategy consists of two key elements:
1) Entry Condition
Entry conditions can be single or multiple, involving the use of one or more technical indicators such as RSI, SMA, EMA, Stochastic, Supertrend, etc.
Classic examples include:

• Moving average crossover
  
• Resistance breakout
  
• Entry on RSI oversold conditions
  
• Bullish MACD crossover
  
• Retracement to the 50% or 61.8% Fibonacci levels
  
• Candlestick pattern signals
  

2) Exit Condition
The most common exit management methods for a long trade in a Buy&Sell strategy fall into three categories:

• Take Profit & Stop Loss
  
• Exit based on opposite entry conditions
  
• Percentage on equity
  

Practical Example of a Buy&Sell Strategy
Entry Condition: Bearish RSI crossover below the 30 level (RSI oversold entry).

Exit Conditions: Take profit, stop loss, or percentage-based exit on the opening price.