Mattel's sales decrease 10% each year for many years. No wonder here, if you had kids you'd know what they like more: iPads or dolls.
Hasbro showed us their numbers and what effect Toys-R-Us closure had on toys' sales. Question is: what tricks did Mattel use to come up with these numbers? Perhaps old school channel stuffing, they even went as far as reducing ad budget by 30% to show up with better than expected losses to the party. Barbie/HotWheels sales are up (really?), but all other toy lines are down by 20-30%. That's a pretty bad indicator when companies start to reduce their ad budgets: sales will start dropping even faster.
But they had no other choice IMO but to fix up these numbers by reducing expenses: if they didn't they would be out of S&P500 quite soon; they just deferred their fate for a while. In a year Mattel will be sub $5 stock and will be removed from
SPY
Hasbro showed us their numbers and what effect Toys-R-Us closure had on toys' sales. Question is: what tricks did Mattel use to come up with these numbers? Perhaps old school channel stuffing, they even went as far as reducing ad budget by 30% to show up with better than expected losses to the party. Barbie/HotWheels sales are up (really?), but all other toy lines are down by 20-30%. That's a pretty bad indicator when companies start to reduce their ad budgets: sales will start dropping even faster.
But they had no other choice IMO but to fix up these numbers by reducing expenses: if they didn't they would be out of S&P500 quite soon; they just deferred their fate for a while. In a year Mattel will be sub $5 stock and will be removed from
SPY
Penafian
Maklumat dan penerbitan adalah tidak dimaksudkan untuk menjadi, dan tidak membentuk, nasihat untuk kewangan, pelaburan, perdagangan dan jenis-jenis lain atau cadangan yang dibekalkan atau disahkan oleh TradingView. Baca dengan lebih lanjut di Terma Penggunaan.
Penafian
Maklumat dan penerbitan adalah tidak dimaksudkan untuk menjadi, dan tidak membentuk, nasihat untuk kewangan, pelaburan, perdagangan dan jenis-jenis lain atau cadangan yang dibekalkan atau disahkan oleh TradingView. Baca dengan lebih lanjut di Terma Penggunaan.